VIVENDI TALENT SHOW

WHITE BOOK - TEASER CONCEPT AND CASTING - CREATIVE DIRECTION

The challenge : How to imagine something different than the classical annual party to strengthen the sense of belonging, promote creativity as the spearhead of Vivendi group and make its employer brand shine?

The creative idea : Offer the opportunity to each and every collaborators of Vivendi Group a chance to perform their personal art on the stage of the mythical Olympia and win a one-year support to develop their project. More than 500 hundred projects were sent in 7 categories. As Borat would say, “great success”!

Agency : Havas Events